
Marketing and Digital Salaries in Ireland 2026
See marketing and digital salary ranges in Ireland for brand, SEO, paid media, design and performance roles.
Marketing and Digital Hiring in Ireland
Marketing and digital teams across Ireland continue to hire for brand growth, demand generation, performance and content-led roles. Employers want professionals who can connect activity to measurable outcomes, whether that means pipeline, visibility, lead generation or audience engagement.
Salary levels vary by channel specialism, commercial exposure, agency versus in-house background and the ability to blend strategy with hands-on execution. Performance, SEO and commercial digital roles tend to attract stronger salaries than more generalist entry-level marketing positions.
Salary Trends
Marketing salaries are holding up well for specialists who can prove commercial impact. Employers continue to pay a premium for digital professionals with strong data literacy, platform expertise and the ability to improve lead quality or return on spend.
Demand Skills
SEO, paid media, analytics, content planning, design tools, campaign optimisation, reporting
Demand Roles
Marketing Executive, Digital Marketing Specialist, SEO Specialist, Performance Marketing, Manager, Graphic Designer
Marketing and Digital Salaries In Ireland
Marketing Executive
0 - 3 Years
€35,000 to €45,000
3 - 5 Years
€45,000 to €55,000
5+ Years
€55,000 to €65,000
Demand Level
High
Digital Marketing Specialist
0 - 3 Years
€40,000 to €50,000
3 - 5 Years
€50,000 to €65,000
5+ Years
€65,000 to €80,000
Demand Level
High
SEO Specialist
0 - 3 Years
€38,000 to €48,000
3 - 5 Years
€48,000 to €60,000
5+ Years
€60,000 to €75,000
Demand Level
Medium
Performance Marketing Manager
0 - 3 Years
€55,000 to €70,000
3 - 5 Years
€70,000 to €90,000
5+ Years
€90,000 to €115,000
Demand Level
High
Graphic Designer
0 - 3 Years
€35,000 to €45,000
3 - 5 Years
€45,000 to €55,000
5+ Years
€55,000 to €70,000
Demand Level
Medium
Role Title | 0 to 3 Years | 3 to 5 Years | 5+ Years | Demand Level |
|---|---|---|---|---|
Marketing Executive | €35,000 to €45,000 | €45,000 to €55,000 | €55,000 to €65,000 | High |
Digital Marketing Specialist | €40,000 to €50,000 | €50,000 to €65,000 | €65,000 to €80,000 | High |
SEO Specialist | €38,000 to €48,000 | €48,000 to €60,000 | €60,000 to €75,000 | Medium |
Performance Marketing Manager | €55,000 to €70,000 | €70,000 to €90,000 | €90,000 to €115,000 | High |
Graphic Designer | €35,000 to €45,000 | €45,000 to €55,000 | €55,000 to €70,000 | Medium |

LoCATION INSIGHTS
Dublin remains the strongest market for digital and performance-led roles, while Cork, Galway and remote-first employers continue to widen opportunities across the country. Salary differences are most visible in senior commercial digital roles and agency leadership positions.