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Marketing and Digital Salaries in Ireland 2026

See marketing and digital salary ranges in Ireland for brand, SEO, paid media, design and performance roles.

Marketing and Digital Hiring in Ireland

Marketing and digital teams across Ireland continue to hire for brand growth, demand generation, performance and content-led roles. Employers want professionals who can connect activity to measurable outcomes, whether that means pipeline, visibility, lead generation or audience engagement.

Salary levels vary by channel specialism, commercial exposure, agency versus in-house background and the ability to blend strategy with hands-on execution. Performance, SEO and commercial digital roles tend to attract stronger salaries than more generalist entry-level marketing positions.

Salary Trends

Marketing salaries are holding up well for specialists who can prove commercial impact. Employers continue to pay a premium for digital professionals with strong data literacy, platform expertise and the ability to improve lead quality or return on spend.

Demand Skills

SEO, paid media, analytics, content planning, design tools, campaign optimisation, reporting

Demand Roles

Marketing Executive, Digital Marketing Specialist, SEO Specialist, Performance Marketing, Manager, Graphic Designer

Marketing and Digital Salaries In Ireland

Marketing Executive

0 - 3 Years

€35,000 to €45,000

3 - 5 Years

€45,000 to €55,000

5+ Years

€55,000 to €65,000

Demand Level

High

Digital Marketing Specialist

0 - 3 Years

€40,000 to €50,000

3 - 5 Years

€50,000 to €65,000

5+ Years

€65,000 to €80,000

Demand Level

High

SEO Specialist

0 - 3 Years

€38,000 to €48,000

3 - 5 Years

€48,000 to €60,000

5+ Years

€60,000 to €75,000

Demand Level

Medium

Performance Marketing Manager

0 - 3 Years

€55,000 to €70,000

3 - 5 Years

€70,000 to €90,000

5+ Years

€90,000 to €115,000

Demand Level

High

Graphic Designer

0 - 3 Years

€35,000 to €45,000

3 - 5 Years

€45,000 to €55,000

5+ Years

€55,000 to €70,000

Demand Level

Medium

Role Title
0 to 3 Years
3 to 5 Years
5+ Years
Demand Level
Marketing Executive
€35,000 to €45,000
€45,000 to €55,000
€55,000 to €65,000
High
Digital Marketing Specialist
€40,000 to €50,000
€50,000 to €65,000
€65,000 to €80,000
High
SEO Specialist
€38,000 to €48,000
€48,000 to €60,000
€60,000 to €75,000
Medium
Performance Marketing Manager
€55,000 to €70,000
€70,000 to €90,000
€90,000 to €115,000
High
Graphic Designer
€35,000 to €45,000
€45,000 to €55,000
€55,000 to €70,000
Medium
dublin city.avif

LoCATION INSIGHTS

Dublin remains the strongest market for digital and performance-led roles, while Cork, Galway and remote-first employers continue to widen opportunities across the country. Salary differences are most visible in senior commercial digital roles and agency leadership positions.

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